We take great pride and joy in constructing a cohesive, elegant, and striking visual imagery through our product photography. For this journal edition, we’ve decided to take you behind the scenes of shooting our jewelry. We hope it not only gives you an inside look into our thought process and brand vision, but also allows you to get to know us better.
The foundation always begins with drawing inspiration. To start our creative process off, we scour Pinterest, magazine catalogs, and even art history books to create a moodboard that can convey our vision through tangible images. Specifically, we look for color palettes, sharp minimal style, and the incorporation of natural, organic ingredients. These elements are all part of our brand aesthetic so including them in our photography is important. Each month we make a different board and include what is inspiring that month, then pull from this when it’s time to shoot!